There is really IS a tiger in his tank!
Once upon a time, Esso urged drivers to put a tiger in their tanks. But no-one took them literally - until now.
Drivers in Dubai, United Arab Emirates, were stunned to see a tiger leaning out of the passenger window of this top of this line Range Rover.
It's not clear as to why the owners of the big cat were driving along it in the car, and the blacked-out windows meant there was no way to see if they were enjoying themselves.
Is that a four by ROAR? Drivers in Dubai were stunned to see this tiger hanging out of a car window as it drove away from a shopping centre
But the tiger seems to be happy enough, as the coastal breeze ruffles his thick fur.
The picture has now become an internet sensation since it was taken on a road leaving the Mall of the Emirates.
In the background the towering Dubai-branch of Debenhams can be seen as this high-end car nonchalantly trundles along the highway.
Tigers - the largest of the 'big cats' - are native to east and south Asia. The largest subspecies can reach up to 3.3m (11ft) in length and weigh as much as 300kg (660lb). An adult's canines can be up to 4in long.
The exotic big cat trade has seen many animals trafficked into Middle Eastern states, where the wealthy elite see them as symbols of power.
The illegal trade rakes in billions of pounds a year, making it the second most lucrative after drug smuggling, according to Interpol, the international police body.
Animals such as big cats, parrots, rare tortoises and lizards are stolen to order by poachers from their natural habitat and couriered to the country of request.
Many are illegal because - like tigers - they are endangered species.
Wealthy collectors in the UK and places like the US, Japan and the Middle East create the demand for such animals, who are often transported in cruel conditions and do not survive the trip.
In a poll conducted by Animal Planet in 2007, the tiger was voted the world's favourite animal, narrowly beating the dog.
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